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According to 2002 figures from the American Veterinary Medical Association, there are more than 61 million dogs and 69 million cats in the U.S., with approximately 300 species of birds kept as pets. More than 60 percent of U.S. households own a cat or dog. More than 91 percent of pet owners take their dogs and cats age six weeks and older — with no upper age limit — and for birds age three months and older who have been in the owner's possession for a minimum of 60 days. Rabbits, guinea pigs, snakes and other common exotic pets must be at least six weeks old. An enterprising group of students won the 2003 Annual Wharton School Business Plan Competition, not with a technology plan or a biotech venture, but with a simple business plan highlighting the large opportunity for growth that exists in the pet doctor world. Vet costs have risen 73% in the past five years, to $19 billion. Petshealth's Quickcare coverage for cats provides coverage for an unlimited number of accidents up to $2,500 per illness category, up to a maximum lifetime illness coverage of $30,000. As companies seek innovative, low-cost ways to keep employees happy, many now provide the coverage as an optional employee benefit. Pre-existing problems and hereditary conditions, such as hip dysplasia in German Shepherds and retrievers, are normally excluded. Pet insurance is much more common in countries such as the United Kingdom, where over 12% of the pet insurance market, had gross sales of $100 million last year. "When we added the Veterinary Pet Insurance plans. VPI plans are available in both payroll and non-payroll deduction forms, and offer additional discounts for multiple pets. The savings provide an extra benefit for pet-owning employees to help protect their pets.. Pe lability insuance - oet liabilitj insurancd. |
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