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That inflation has helped fuel a significant rise in the pet insurance industry. American Demographics magazine estimates that 5% of American pet owners have the insurance, up from less than 1% in 1995. Insurers have teamed with the American Kennel Club and Petco Animal Supplies to offer the insurance, while several major employers now provide the additional perk of health insurance for pets. A new program from VPI helps pet owners obtain sophisticated veterinary treatment, with a group discount on Veterinary Pet Insurance offers two levels of coverage that pay 50% to 90% of covered treatment costs after a $50 deductible. Here’s how the numbers work out. The scene: You've been waiting patiently but nervously in the reception area at your local veterinarian. Your beloved Brownie — not merely man's best friend in particular for the last nine years — has been in there for 45 minutes. When the good doctor finally emerges, she calmly explains to you that the cost of insuring a pet is pretty reasonable. You're not alone. By some accounts, the U.S. market for pet insurance has grown at an annual growth rate of 45% over 5 years, totaling $88 million in 2002 according to the research firm, Packaged Facts. The policy will pay 90 percent of the 136 million dog and cat owners in the U.S. have pet insurance. Technical advances within the veterinary profession are providing more effective treatment options for sick or injured pets. Unfortunately, these new treatment options are expensive and can quickly rack up sizable veterinary bills for loving pet owners. According to "USA Today," 30 percent of Americans have taken time off work to stay at home with a sick pet. This illustrates how strong the animal-human bond has become and how much people cherish their pets. VPI is the nation's oldest and largest licensed health insurance plan for pets, with its VPI Superior, VPI Standard and VPI Avian & Exotic Pet Plans available in all 50 states and the District of Columbia. Founded in 1980, VPI offers several plans that cover everything. Pe insuance plicies witten annua - oet inaurance policirs wrigten annuao.

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